Market Research

Typical projects that that we undertake based on our extensive expertise in market research, inquiry and analysis include:

  • Channel strategies, mapping out optimum distribution regions, identification and selection of distributors and reps, pricing, policies and methods
  • Statistical analysis of large survey results from mail and phone questionnaires
  • New product feasibility, direction and penetration
  • Customer surveys based on garnering opinions from end users about clients’ products and services relative to expectations, as well as benchmarked against competition
  • Strategic planning to identify company directions through SWOTS analysis and related techniques